The outlook for the upcoming European travel season is highly optimistic, with expectations pointing towards a full recovery and potential surpassing of pre-pandemic levels witnessed in 2019. The continent is on a positive trajectory, indicating a promising summer for the travel industry.
Looking for connection
In Europe, there is a trend among travelers to actively seek a deeper connection to the communities and attractions they encounter. This inclination is reflected in their choice of tours and excursions.
According to Adam Lawless, director of communication at Viator, U.S. travelers are increasingly drawn to historic tours, cultural experiences and outdoor adventures. These activities consistently rank among the most popular options based
→ Continue reading at Traveling Lifestyle
