Netflix is different now — and there’s no going back

The past two years have been a whirlwind of changes at Netflix — and it’s all to transform the company into a revenue-driving machine that outlives other streamers.

By Emma Roth, a news writer who covers the streaming wars, consumer tech, crypto, social media, and much more. Previously, she was a writer and editor at MUO.

Illustration by Nick Barclay / The Verge

For about a decade, it seemed like Netflix wouldn’t stop growing. The company became synonymous with the idea of streaming itself: cozy nights in and binge-watching, setting a high standard for the rest of the industry. The company released a mountain of original content as its

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