MPA Study Shows the Brazilian Audiovisual Industry Potential: Can Brazil Be the ‘Next South Korea’?

RIO DE JANEIRO, Brazil — The audiovisual industry in Brazil had last year a R$ 70.2 billion (US$ 13.1 billion) total impact on the country’s gross domestic product (GDP) and generated a total of 608,970 direct, indirect and induced jobs, according to a just-out Oxford Economics study “The Economic Contribution of Brazil’s Audiovisual Industry in 2024.”

The Motion Picture Association (MPA) in Brazil, which commissioned the study, released it during RioMarket, the business section of the Rio International Film Fest.

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