Anderson Cooper may no longer always be the anchor on CNN who is most watched regularly by viewers, but the news outlet believes he’s still worth keeping on the roster.
Cooper in recent weeks signed a new deal with the Warner Bros. Discovery-backed news division, according to three people familiar with the matter, in a pact that will have him stay with the network even as it puts new emphasis on digital outreach and creating content that resonates with viewers who choose to subscribe to a recently-launched broadband service.
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CNN declined to make executives available for comment.
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