When David Pierce covered the transitional birth of Google Lens for WIRED in 2017, he pegged the tool as “a long-term bet for the company and a platform for lots of use cases.” In the following years, as Google Lens out-survived other experimental forays, senior writer Lauren Goode wrote about the long journey toward perfecting visual search queries.
Five years in, Google Lens remains great for identifying weird plants and helping students power through their algebra homework. The longer it sticks around, the more it seems to encompass. Ever use reverse image search? That’s powered by Google Lens now. Was Lens software inside the augmented-reality glasses prototyped at Google I/0
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