Eli Lilly & Co. hopes its sponsorship of an event tied to the heroic coach Pat Summitt will do just as much for the company as the many commercials it runs...
Peter Alexander, one of the hardest working TV-news correspondents in the sector, will leave his longtime home at NBC News, he announced to viewers Saturday morning during a weekend telecast of...
Tubi is racing to meet new advertisers. The Fox-backed free streaming service on Tuesday unveiled a new alliance with Apple TV that will have it offering live F1 “altcasts”...
The actors of Fox‘s reboot of the popular lifeguards-and-love series “Baywatch” will get some assistance on land as they go about their ocean-based rescues. Fox has struck a season-long sponsorship deal...
Technology journalist Joanna Stern will join NBC News as part of a new partnership between the reporter and the news organization, an arrangement that seems to be increasingly popular as...
Nancy Hall, a media-buying executive who has cultivated a specialty in data and ad tech, has been named CEO of the U.S. operations of WPP Media, putting her at the helm...
A+E Global Networks expects to launch a handful of new digital series while continuing to make the programming for outlets like Lifetime, History and A&E for which it is best...
A+E Global Media wants to ramp up the work it does to help advertisers create bespoke content for its media properties. The company, jointly controlled by Disney and Hearst, is launching...
