Trendy footwear company Crocs is taking its first step into original entertainment — but don’t look for a new hour-long drama or half hour sitcom streaming on Netflix or Hulu.
The company will launch “Charmed to Meet You,” a scripted micro-drama that will debut February 13. In the program, inspired by a true love story involving a Crocs employee Lexi, a single woman in her early 20s, notices a mysterious neighbor’s pair of men’s Crocs Classic Clogs outside an apartment door completely bare of its trendy Jibbitz charms. She leaves one of her own behind, creating a flirty dialogue told across short-form episodes.
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