The last days of brainstorming

Alan: Let’s get going. We’ve all had a chance to think of some fresh names for our new value-added membership service. The last time we met we talked about calling it Gold or Platinum: if it works for the likes of American Express and Virgin Atlantic, it can work for us. But some of you felt that we could be more original. So let’s write our favourite ideas on the whiteboards, and then we’ll review them. We want a shortlist of three for Peter to choose from.

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