Disney Hires Nike Veteran Ron Faris to Head Consumer Products Marketing

Nike alum Ron Faris is trading in sneakers for mouse ears.

Disney hired Faris as senior VP of global marketing for Disney Consumer Products, the company’s division that produces products spanning toys, T-shirts, apps, books, console video games and more. In the new role, Faris will oversee Disney Consumer Products’ global marketing strategies across its regional and global licensing teams, as well as the organization’s games, publishing and retail businesses. He reports to Tasia Filippatos, president of Disney Consumer Products.

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Prior to joining Disney, Faris spent nine years at

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