Threads is testing letting you sign up with a Facebook account rather than an Instagram account. The new option, spotted by Social Media Today, doesn’t appear to be widely available yet, but is already mentioned in a Meta support article.
Besides making it easier for people who don’t have an Instagram account to quickly create an account on Meta’s X and Bluesky competitor, this new Facebook sign up option should influence the kind of posts and ads that get recommended to you.
“Signing up to Threads with your Facebook
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