The European Commission has proposed new measures for Google aimed at bringing the tech giant’s search business into compliance with the Digital Markets Act. In order to allow third-party online search engines to be competitive with Google, the EC has recommended that Google permit those services to access its treasure trove of search engine data. As it stands, the proposal would require Google to let rivals see data points “such as ranking, query, click and view data, on fair, reasonable and non-discriminatory terms.”
“Data is a key input for online search and for developing new services, including AI,” said Teresa Ribera, the Commission’s executive vice-president for Clean, Just and Competitive
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