Ticketing marketplace SeatGeek has announced a partnership with Spotify that will direct an artist’s fans to its platform from the Spotify app. The integration is currently limited to a few participating venues for which SeatGeek is the primary ticket seller.
While SeatGeek is one of the largest online marketplaces for the secondary ticketing market, the company’s announcement makes clear that this Spotify integration only applies to venues where it’s the primary ticketing company. For now, that’s just 15 US partner venues, primarily professional sports arenas like AT&T Stadium in Arlington, Texas.
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