By introducing the iPhone 17e just a year after the iPhone 16e, Apple is closing some gaps. Before, the company would only roll out a new entry-level iPhone every few years, with the iPhone 5c (2013), iPhone XR (2018) and iPhone SE (2016, 2020, 2022) all having two to four years between their releases. But Apple is getting into an annual groove now, and having renamed the device to integrate better with the rest of the iPhone lineup, Apple is making a clear statement: It cares about the midrange now.
With the current state of global economics, Apple’s focus on lower cost devices like the iPhone 17e and newly launched
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