Instagram is working on a feature that would recommend Reels to you and a friend based on videos you’ve shared with each other and your individual interests. Reverse engineer Alessandro Paluzzi unearthed the feature, which is called Blend. Instagram confirmed to TechCrunch that it’s testing Blend internally and it hasn’t started trialing it publicly. It may be the case that Blend never sees the light of day, though it’s always intriguing to find out about the ideas Instagram is toying with.
The platform hasn’t revealed
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