Fiverr is laying off 250 employees to become an ‘AI-first company’

Gig economy platform Fiverr is laying off 250 employees as it pivots to being an “AI-first company,” CEO Micha Kaufman shared in an essay on X. The move affects around 30 percent of the company’s staff, The Register writes, and it’s not uncommon among tech companies in 2025. Duolingo announced similar plans to become “AI-first” in April.

Kaufman describes this process as returning to “startup mode” and writes that his ultimate goal is to turn Fiverr into “an AI-first company that’s leaner, faster,

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