The next time you check your internet speed or whether your favorite site is down, another company may be profiting. On Tuesday, Ziff Davis announced that it sold its Connectivity division, which includes Ookla’s Speedtest and Downdetector, to Accenture. The deal is worth $1.2 billion in cash.
According to Reuters, the deal will allow Ziff Davis to focus on its core brands, including IGN, Mashable and Everyday Health. Brand consolidation appears to be the name of the game, as the company recently laid off some of Eurogamer‘s most experienced editors and its entire video team. That followed a rotation of editorial staff among Ziff Davis’s other gaming publications, which reduced
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