Creators and publishers have long worried about Meta’s ability to throttle links to outside content. Now, the company is testing out a new scheme that effectively puts link-sharing behind a paywall for creators on Facebook.
Under the test, a Meta Verified subscription will determine how many links a creator can share another profile per month. According to a screenshot shared by social meda consultant Matt Navarra, creators in the test recently received a notification from Meta informing them that “certain Facebook profiles without Meta Verified, including yours, will be limited to sharing links in 2 organic posts per month.”
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