NBA and WNBA All-Star events have been going through a bit of a revamp in recent years. With increasing sponsorships, NBA salaries, and a decline in fan attention span, the NBA All-Star Game in particular has flopped in viewership and overall cultural resonance. It’s hard to get players to compete at 100% when they are afraid of being injured, and when there is little incentive to do so. Especially when it comes to events like the 3-point shooting contest, skills contest, or whatever other event the NBA tries to think up to change things up. WNBA players can be motivated by $25,000 prizes, of course, given their salaries are
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