LIV Golf does not appear to be going anywhere.
This has felt like the case for a while now, but continues to be an idea (seemingly) picking up momentum. Consider that on Monday it was reported by the Sports Business Journal that LIV intends to grow the purses for its events by $5M next season.
LIV Golf’s eye-popping purse sizes will get even bigger in 2026 as the league pumps more investment into its team operations. LIV’s current weekly purse of $25M will go to $30M in 2026, according to four sources familiar with the process, and the extra capital will go toward the league’s weekly team
→ Continue reading at SB Nation
