One of the core aspects of basketball is trash talk. It has seemingly been part of the game since Dr. Naismith taped up his first peach basket in 1891 at Springfield College: If you talk the talk, you have to back it up.
That is why Warner Bros. Discovery CEO David Zaslav’s diss track from 2022 is underpinning the sudden jump ball between Zaslav’s TNT Sports and NBC for the last NBA TV rights deal that is still up for grabs. Two years ago, Zaslav dunked on NBA commissioner Adam Silver’s league.
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“We don’t have to have the NBA,” said Zaslav, who is reportedly paid like an NBA star at nearly
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