Valentine’s Day spending estimated to hit $25.8 billion, Made in Washington encourages local purchases for sweethearts

SEATTLE — Valentine’s Day 2024 is expected to have a focus on spending on significant others, according to the National Retail Federation and Prosper Insights & Analytics.

The annual survey revealed that total spending on significant others for the holiday is expected to reach a record $14.2 billion and that overall, consumers plan to spend a total of $25.8 billion to celebrate Valentine’s Day.

Shifting some of those dollars from bigger brand names or out-of-state shops and online stores – could make a major impact on Washington’s local economy, according to Made in Washington (MIW).

The NRF survey found the spending records are expected for jewelry ($6.4

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