The India heads of some of the world’s top media groups outlined their growth plans for the market at the Mumbai’s FICCI Frames media conference.
The conference is organized by the Federation of Indian Chambers of Commerce and Industry (FICCI). Kevin Vaz, chair, FICCI media and entertainment committee and CEO, broadcast entertainment, Viacom18, stressed the importance of sports in the Indian market at a panel on navigating the future of the media and entertainment industry. Streamer JioCinema is a subsidiary of Viacom18. The company won the rights for the immensely popular Indian Premier League cricket tournament in 2022 and streamed it free on JioCinema in 2023, winning millions of
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