VFX studio Cinesite has launched TechX, an internal unit aimed at researching and developing applications of generative AI tech for content creation. It also aims to encourage collaboration in these areas with studios, filmmakers and tech developers.
“While we fully recognize the many open questions and challenges associated with generative AI technologies, Cinesite will proactively explore how these technologies can be harnessed to serve artists, developers and producers working in the VFX, animation and immersive industries,” said Michele Sciolette, CTO of the Cinesite group of VFX and animation studios. “[TechX is] ready to collaborate closely with our
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