Enough with the winter gloom: Feel-good shows are about to take over TV market London Screenings, as distributors echo Russell Crowe’s Maximus iconic words: “Are you not entertained?”
“Most platforms are looking for entertaining shows. Escapism is a big thing,” says Fremantle International CEO Jens Richter.
“You want to take the audience somewhere else and make sure they forget about their reality for a minute. ‘We want to entertain you.’ That’s the headline, basically.”
Beta Group’s chief distribution officer Oliver Bachert agrees – in a world challenged by many conflicts, watching something “accessible and easy” feels more appealing than ever.
“We see things that
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