Instagram Will Let Creators Earn Shopping Referral Commissions, Part of Facebook’s Monetization Push

Mark Zuckerberg wants Instagram and Facebook to be “the best platform” for creators to make money, the Facebook CEO said in unveiling new monetization tools and programs — including launching a way for Instagram influencers earn commissions from online sales they facilitate.

Zuckerberg announced the new tools and initiatives at the inaugural Facebook/Instagram Creator Week event on Tuesday.

The announcements come a day after Zuckerberg said that Facebook would not take a cut of revenue from creators until 2023 — and even then, its split would be less than the 30% share Apple and other platforms collect.

“Our goal is to be the best platform for creators like you

→ Continue reading at Variety

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