I just watched the first interactive broadcast TV channel in the US

/ Roxi has developed tech that lets you watch music videos on its interactive broadcast TV channel — and it could help save broadcast TV.

By Alex Cranz, managing editor and co-host of The Vergecast. She oversaw consumer tech coverage at Gizmodo for five years. Her work has also appeared in the WSJ and Wired.

That’s a whole navigable UI… on broadcast TV. Photo by Alex Cranz / The Verge

If you happen to live in Las Vegas and have a TV with an ATSC 3.0 tuner, then, for the next few days, there will be a new channel on your TV. At first, the Roxi channel just appears to

→ Continue reading at The Verge