Here comes 72 hours of ballyhoo and bluster about the state of the television business. Spoiler alert: Every platform making a upfront presentation this week in New York will find the way to pitch themselves as No. 1 in something.
But the network with the strongest story to tout won’t be part of this week’s parade. CBS staked out an early announcement of its 2025-26 season schedule on May 6. It’s the second year in a row that CBS has opted not to host an event during upfront week, in favor of smaller events in multiple cities.
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