Anime Expo Flexes the Art Form’s Global Muscle with 100,000 Fans Gathering in Downtown L.A.

The growing popularity of and intense fandom devoted to anime content is on colorful display in downtown Los Angeles over the Fourth of July holiday weekend. Some 100,000 fans of the art form gathered Thursday at the Los Angeles Convention for the start of Anime Expo, one of the largest annual fan gatherings in the world.

Sony Pictures Entertainment has a sizable footprint in the anime sector through its ownership of Crunchyroll, a subscription streaming platform and content brand. Sony Pictures also jointly owns the Aniplex anime production studio based in Tokyo in partnership with its sibling Sony Music.

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