OpenAI will not use the name “io” for its forthcoming line of AI hardware devices, according to a Monday court filing.
The motion is part of a trademark infringement lawsuit filed last year by audio device startup iyO, which sued OpenAI after it acquired famed Apple designer Jony Ive’s startup io. Peter Welinder, OpenAI’s vice president and general manager, said in the filing that OpenAI had reviewed its product-naming strategy and “decided not to use the name ‘io’ (or ‘IYO,’ or any capitalization of either) in connection with the naming, advertising, marketing, or sale of any artificial intelligence-enabled hardware products.”
Welinder also said that OpenAI now has a better understanding of
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