Groups Call for Ethical Guidelines on Location-Tracking Tech

The Locus Charter asks companies to commit to 10 principles, including minimizing data collection and actively seeking consent from users.

As smartphone apps track our every move, a group of technologists in the US and UK this week offered guidelines for the ethical uses of location data. Leaders of the American Geographical Society and Britain’s mapping agency, the Ordnance Survey, want companies to commit to 10 principles, including minimizing data collection and actively seeking consent from users.

Chris Tucker, chairman of the American Geographical Society, a private research and advocacy group, says the Locus Charter aims to capture the potential benefits and risks of a world of invisible real-time tracking:

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