On April 7, Allbirds sent out a press release celebrating its new “canvas cruiser” collection and a partnership with Pantone, the color company. One week later, on April 15, Allbirds sent out a press release announcing that the brand will “pivot its business to AI compute infrastructure.” AI comes at you fast.
In fairness, it’s been an eventful month for Allbirds. The startup’s fall from grace has been long-brewing and well-documented, but here’s the short version. While its comfortable-yet-presentable footwear propelled it to a $4 billion valuation when it went public in 2021, its sales never quite matched
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