Gilad Edelman

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Google's Alleged Scheme to Corner the Online Ad Market

In 2010, a Google product manager named Scott Spencer gave an interview explaining Google’s use of “second-price” auctions to place ads across the web. In a second-price auction, the highest bidder wins,...

The Antitrust Case Against Facebook Draws Blood

On Tuesday, federal judge James E. Boasberg ruled that the Federal Trade Commission’s effort to break up Facebook could move forward. The case itself is far from decided. But by blessing the...

Congress Takes Aim at the Algorithms

It wasn’t long ago that congressional hearings about Section 230 got bogged down in dismal exchanges about individual content moderation decisions: Why did you leave this up? Why did you take that...

What Is Web3, Anyway?

Do you ever find yourself wondering, “What is Web3?” You’re not alone. The idea is having a moment, whether you’re measuring by VC funding, lobbying blitzes, or incomprehensible corporate announcements. But it...

How Facebook Could Break Free From the Engagement Trap

Where does social media go from here? The leaked documents known as the Facebook Papers hammered home the fact—if there was any doubt remaining—that even the world’s most sophisticated content moderation systems...

How to Fix Facebook, According to Its Own Employees

Internal research documents provide a blueprint for solving the company’s biggest problems.In December 2019, as Facebook was bracing for the looming chaos of the 2020 election, a post appeared on its internal...

This Facebook Whistleblower Hearing Will Be Different

Congress has been grilling the company’s executives for years. This time, the whistleblower behind an unprecedented leak of documents will take the floor.The only safe prediction to make about the Senate’s Facebook...

The Senate Is Mad as Hell at Facebook—Again

The latest hearing on Instagram and teen mental health was the depressing work of a legislature that can’t legislate.Toward the end of Thursday’s hearing on Facebook and teen mental health, Senator Dan...

Gilad Edelman

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