Apple is allergic to nostalgia. In 2008, when the Macintosh was about to turn 25, I mentioned it to Steve Jobs and he instantly shut down the discussion. “If you look backward in this business, you’ll be crushed,” he told me icily. “You have to look forward.” Now that Apple’s 50th anniversary looms, however, the company is begrudgingly engaging in a series of concerts and commemorations, and we’re being blitzed by books, articles, and
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