A recent event meant to gather top minds in Los Angeles turned out to be a flop – one that industry insiders and social types can’t stop gossiping about, Variety has learned.
TEDx Beverly Grove was held on March 14, billed by organizers as a “rare L.A. moment when a room full of strangers agrees to do the hardest thing: pay attention. Because attention is where change begins.”
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Hosted through the grassroots organization TEDx, a licensed offshoot of the thought leadership tank TED, the Bevely Grove event promised high-wattage figures including real estate mogul Rick Caruso and Michelin star chef Aitor Zabala. For $154 a
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