During the Switch era, Nintendo turned itself into a much more ambitious entertainment company.
During the Switch era, Nintendo turned itself into a much more ambitious entertainment company.
by Andrew WebsterFeb 3, 2026, 5:00 PM UTCAndrew Webster is an entertainment editor covering streaming, virtual worlds, and every single Pokémon video game. Andrew joined The Verge in 2012, writing over 4,000 stories.
Nintendo has had plenty of highs over its few decades in the video game industry. Popularizing home consoles with the NES, introducing new audiences to games through the Wii’s motion controls, and the touchscreen Trojan horse that was the
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