Among the most tiresome of modern sports media trends is the overuse of the phrase “must-win game.”
If a loss doesn’t result in the immediate end of a season for the losing team or the immediate end of the losing team’s primary goal for the season, then the use of the phrase “must-win game” is superfluous.
So let’s make this clear from the outset: Friday night’s home game against No. 11 Gonzaga is absolutely not a must-win game for the Kentucky Wildcats.
But it certainly feels like it is.
For good reason.
Mark Pope’s first year in Lexington was sort of like a Hallmark Christmas movie: Cute, predictable, got the job done, but lacking
→ Continue reading at SB Nation