Streamer Coalition Pushes Back on Australian Content Quotas, Citing Record $719 Million Investment: ‘Trying to Solve a Problem That Simply Doesn’t Exist’

Streaming platforms operating in Australia are already investing more in local content than traditional broadcasters, according to new data that the streaming industry says undermines recently passed legislation mandating content quotas for subscription services.

Major streaming platforms collectively invested nearly AUD$1.1 billion ($719 million) in Australian and Australian-related programming during the 2024-25 financial year, marking the highest level of content spending since voluntary reporting began in 2020, according to a report from the Australian Communications and Media Authority.

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The figures arrive on the heels of legislation passed in the Senate last week introducing mandatory Australian content obligations for subscription video-on-demand services.

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