Blackpink Firm YG Entertainment’s Mojo Kim Talks K-Pop’s Global Strategy at Golden Melody Festival: ‘It’s About Emotional Language’

The Golden Melody Festival’s conference lineup in Taipei brought together a dynamic mix of industry leaders from across Asia and beyond. Designed to spotlight Mandarin-language music while fostering international collaboration, the three-day gathering featured showcases, matchmaking sessions, and a robust slate of forums, with one standout session diving deep into the evolving machinery behind K-pop’s global success.

On opening day, YG Entertainment producer Mojo (Seung Nam Kim) sat down with Ryan Farley, managing director of U.K.-based independent record label Cooking Vinyl, to unpack the complexities of transnational music production in a panel titled “K-pop Music Production Strategies for the Global Market.” YG Entertainment is the firm behind K-pop sensation

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