Pool Party Creative, a fast-rising creative agency known for its bold campaigns, has officially named Allison Belair as Head of Digital. The move marks a major investment in the agency’s future and the formal launch of a dedicated Digital/Social division.
Founded in late 2019 by industry veterans Tommy Gargotta and Seth Byers, Pool Party has grown from its traditional theatrical A/V roots into a digital-first creative powerhouse, producing campaigns for major entertainment properties across film, streaming, and television. The agency has built a reputation for smart, impactful campaigns rooted in culture and craft for clients including Disney Animation, Hulu, 20th Century Studios, Disney+ and Warner Bros.
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